Stefano Passatordi's blog

Stefano Passatordi's blog MSc in Computer Science, co-founder & CEO of Searcheeze. Passionate about web and technology, he’s running his second web startup. He’s also founder of YouStartUp, a famous Italian blog dedicated to the “startup world”. Member of UpStartRoma and BAIA (Business Association Italy America).

10 July 2011 ~ 461 views

Searcheeze is doing very well!

It’s been long time since my last post, but you know…pivoting from Ibrii to Searcheeze was both time consuming and very hard.

After months of work we started a private beta a month ago. Right now only the former Ibrii users can login and invite new people.

For all the rest of you who want to be in the first line to get an invitation, please leave your email here: 

In the meanwhile take a look at our new cool video! 

Despite the fact that we’re still in private beta, looks like Searcheeze is getting a lot of attention from users and investors.

In June we were finalists at BizBarcelona. It was a great event and we had the chance to pitch in front of European and US investors. We got a lot of important feedback and made several new contacts.

Today I’m thrilled to announce you that we are also finalists at the European Demo Day in San Francisco on the 21st of July 2011!

More than 100 European startups have applied but only 10 got the chance to pitch in front of the best VCs and Angels of the Valley at PariSoma…and YES! Searcheeze is one of the 10 finalists!

Finally, after months of hard work we’re achieving some important results!

More info on Searcheeze: blog, facebook and twitter.

I’ll be in the Valley starting from the second half of July, therefore if you’re there let’s meet!

Thanks,

Stefano Passatordi

 

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31 December 2010 ~ 565 views

Ibrii’s first year: numbers and facts. Happy 2011!

Me

The 2010 is getting to the end,  just a few numbers and some facts about Ibrii’s first year :

- During the first year Ibrii got almost 1.6 Million unique visitors.

- An average of 130k unique visitors each month.

- On October 6th, in just one day Ibrii got 54k unique visitors. It was the best day of 2010!

- Until now Ibrii got almost 2Million page views.

- Ibrii is used all over the world. Mainly USA.

- The most important traffic source is Facebook.


- The most visited post had approximately 130k visits.

- Almost 200k published posts.

- Almost 600k private posts.

- In July 2010, Ibrii and Anchorfree signed an important partnership according to which our button was placed into their Hotspot Shield toolbar. There are millions of Hotspot Shield toolbars installed all over the world!

- Ibrii is listed as one of the featured chrome extensions for bloggers.

- There are more than 100 articles about Ibrii in 8 different laguages over the web.

This first year was amazing! I can bet that 2011 will be even better ;)

During 2011 Ibrii will change a lot, so stay tuned!

Happy new year!

Stefano Passatordi


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28 November 2010 ~ 536 views

Ibrii Community Toolbar — stay connected and get so much more

Me

Thanks to Conduit, now Ibrii has its own “Community Toolbar”!

It’s a toolbar that works with IE, Safari and Firefox on Windows, Mac and Linux.

Once installed you can easily open Ibrii Home page, open Ibrii Sidebar, access your Facebook and receive real time notifications on what’s going on with your Facebook account.

If it isn’t enough for you, with the Ibrii Community Toolbar you can listen to your favorite radio, check your emails, get notifications of the best Groupon Deals in your city and much more.

The Ibrii Community Toolbar is easy to install and manage. In a small space you get all the power of Ibrii and a real time link to your social web life!

DOWNLOAD IT NOW!

Thank you,

Stefano Passatordi

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12 November 2010 ~ 405 views

My presentations

Me

The following are two presentations I made for : “Startup Weekend in Rome” and “Innovation Camp 2010“.

1) Innovation camp 2010 – Running up a startup

Innovation camp 2010 – Running up a startup



2) From errors to lessons – 10 actions a startupper should avoid

From errors to lessons – 10 actions a startupper should avoid

Hope you’ll find my presentations interesting! ;)
Thank you,
Stefano Passatordi
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17 September 2010 ~ 714 views

Ibrii and Lorenzo Thione

Me

It’s almost a week since we arrived here in San Francisco. Finally, the Ibrii team is visiting the Silicon Valley!!!

We are here for different reasons:

-    To understand how the start up life is in SF

-    To meet some  angels,  get their feedback and possibly money ;)

-    To make new contacts

-    To understand how to get VISA to relocate Ibrii here in the Valley

During this first week, we met some Italian friends who already moved here (Passpack and Mashape guys).

We went to to a few startup events in San Francisco (TECH cocktail San Francisco 2010 Startup Mixer, SF Beta, Google Ventures End-Of-Summer BBQ) and, of course, we visited the SF Bay Area like normal tourists do taking a lot of photos (available on my Facebook).

We also met some angels such as: Gary Kremen, Justin Fishner-Wolfson and S. Alexander Jacobson of 137ventures.com. We talked by phone with Josh Felser and next Monday we have a meeting with  Robert Scoble.

Fortunately, we have a full agenda!

Today, for the first time, we met Lorenzo Thione who months ago became our board advisor. With him we talked about our tour in the SF Bay Area and, of course, about Ibrii.

We talked about the new Ibrii, the one we have been working on since last July. Lorenzo helped us  figure out how we can make our product more valuable for the user, how we can make it not a “nice to have” but “a must have” product.

Lorenzo suggested some different ways to make Ibrii a better product, both for mobile and web application.

All his ideas are great, most of them really original and able to make the difference in a crowded market as Ibrii’s.

Right now I cannot say more…the only thing I can say is that the next 3 months are going to be crucial for Ibrii and we have a lot of work to do!

What can we say!?..Thank you Lorenzo for your precious help!

More news to come about our tour in the San Francisco Bay area…stay tuned!

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27 July 2010 ~ 744 views

Ibrii needs you!

Me

Hi guys!

In order to improve Ibrii, we need your opinion about a) Video

b) Tagline (message).

1) Here it’s the new video about Ibrii:

What do you think? Is it too long? Maybe too short? Do you understand what Ibrii is by watching this video? How can we make it more clear?

2) Tagline (message)

For now this is Ibrii’s tagline: “Snip and share everything you see from webpages

The new tagline could be: “Easier than email, faster than blog. Post everything using drag and drop

What do you think? Which one is the best?

Please, let me know your opinion!

Thank you,

Stefano Passatordi

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23 July 2010 ~ 348 views

New Ibrii video

Me

Here it’s the new Ibrii video:

What is ibrii? (O4) from ibrii on Vimeo.

Enjoy the video!

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19 July 2010 ~ 410 views

Partnership with AnchorFree

Me


Last week Ibrii signed a partnership with AnchorFree, a California based company. For those of you who haven’t yet heard of it, AnchorFree is the company that developed HotSpot Shield which allows anonymous web browsing. There’s no doubt they’re famous since, up to now, they’ve installed more than 8M  bars. I’m happy to say that from now on you can find an Ibrii button on the Hot Spot Shield bar.


By clicking the button a customized version of Ibrii will be available allowing you to anonymously share contents.

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31 May 2010 ~ 349 views

Web 2.0 and virality

Me

As I wrote here, at the beginning Ibrii was an online notebook without social features. Just to make it clear:  we were one of Evernote’s competitors :) . Afterwards we decided to differentiate ourselves from Evernote and all other similar services. That’s why we introduced the share button which allows you to share Ibrii posts on Facebook, Twitter, Google Buzz, Permalink and Email.

Of course, it was a strategic and important decision since our goal was to spread Ibrii generated content through the world wide web. We figured out two ways to make that happen:

-     creating our internal social network

-     exploiting  already famous social networks, such as Facebook and Twitter

Of course, we opted for the easiest and shortest path :) , therefore we added the Facebook share button and the Tweetmeme one.

Social networks as Facebook and Twitter give us the opportunity to reach a lot of people with a minimum effort, thanks to our users who share the contents they like.

It’s called virality!

We give you a share button and you make the dirty job for us. Each time you share an Ibrii post on your Facebook or Twitter account  we reach all your friends for free.

What happens when you share something and a friend of yours shares the same content and then one of his friends shares exactly the same content…and so on??

Here it is what happens:

This post was shared on Facebook 27.000 times!!!!!

It brought us a lot of traffic and new users ;)

It’s a wonderful example of virality: one user shared it one time and we reached more than 27.000 other (potentially new) users. Actually, as you can see, almost 12.000 users visited Ibrii and all the others just shared the post on Facebook. Can you imagine what happens when more than one post has this trend? Can you imagine what it means for a startup?

It’s a marketing campaign…but entirely for free!

That’s way we are going to make Ibrii more and more social …I cannot say more but you will definitely love the new Ibrii!

Thank you,

Stefano Passatordi

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19 May 2010 ~ 602 views

A look inside the new Ibrii!

Me

A few days ago, we have finally released the new version of Ibrii!

Check it out: www.ibrii.com

The new Ibrii changed a lot from the previous one:

- Users create posts and not notes anymore

- Notebooks have been replaced by tags

- Every content dropped into the Ibrii’s bar (the Ibrii Clipper) is automatically recognized by the system and catalogued as HTML, image, or embed, depending on its type

- Users can easily move (up or down) each dropped content so as to arrange them in the preferred order

- Each dropped content loses its original css style to make each post as homogeneus as possible

- Each dropped content always preserves  a referral to the original web page

- More sharing channels than before, actually we are going to add Posterous support and much more…

- Registered users have:

- a private dashboard where they can easily search, tag, modify, organize, create and delete their posts

- a public page (www.ibrii.com/username) in which their public posts are displayed and readable by other users

- the opportunity to appear (with a nice picture)  on the “most active user list”  in the home page

- for registered users more cool features are on the way

- Anonymous users can do exactly the same things as with the previous version, they can only post new contents

- In the home page you can find the most active users, the latest registered users, images from hot media (most viewed images in the last few days), the most viewed posts (in the last few days) and all the latest posts

Ibrii is fully compatible with Firefox (3.0 +), Safari 4+, Chrome  4+ and IE 7 (some known issues we’ll be fixed) / IE 8.

I suggest you to use the Firefox Extension in order to enjoy the full power of Ibrii regarding content mixing.

If you are a Chrome user you can install our extension, for all other browsers you just need to add our bookmarklet and you are ready to go!

In short: Ibrii is changed a lot,  from an initial “notebook” version to the “real time content sharing” one. During  the next months we will introduce cool social features, we will develop the Iphone app and blog widgets..so stay tuned!

Please, leave us your feedback, it’s very important for us!

Thank you,

Stefano Passatordi

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